Search results: Sage Journals

Available accessResearch articleFirst published January, 2010

Confirmatory Study on Brand Equity and Brand Loyalty: A Special Look at the Impact of Attitudinal and Behavioural Loyalty

Hardeep Chahal, Madhu Bala

Vision: The Journal of Business Perspective

Available accessResearch articleFirst published August, 2010

Xiang Li

Journal of Travel Research

Available accessResearch articleFirst published February, 2009

Jin-Soo Lee, Ki-Joon Back

Journal of Hospitality & Tourism Research

Available accessResearch articleFirst published November, 2003

Ki-Joon Back, Sara C. Parks

Journal of Hospitality & Tourism Research

Available accessResearch articleFirst published September, 2020

Chinedu James Obiegbu, Gretchen Larsen, Nick Ellis

Marketing Theory

Available accessResearch articleFirst published March, 2021

Soon-Ho Kim, Minseong Kim, Stephen Holland [...]

Journal of Hospitality & Tourism Research

Available accessResearch articleFirst published December, 2016

Dhananjay Bapat, Jayanthi Thanigan

Global Business Review

Available accessResearch articleFirst published February, 2016

Shyh-Ming Huang, Shyh-Rong Fang, Shih-Chieh Fang [...]

Australian Journal of Management

Available accessResearch articleFirst published February, 2013

Rebekah Russell-Bennett, Charmine E.J. Härtel, Steve Worthington

Australasian Marketing Journal

Open accessResearch articleFirst published April, 2022

Linda Seduram, Abdullah Al Mamun, Anas A. Salameh [...]

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