Search results: Sage Journals

Open accessResearch articleFirst published October, 2025

Predicting consumer acceptance of sustainable luxury using adaptive AI and ensemble machine learning

Francesco Mancusi, Roberto Brindisi, Italo Cesidio Fantozzi [...]

International Journal of Engineering Business Management

Available accessResearch articleFirst published 2025

Kapil Khandeparkar, Manoj Motiani, Arpit Shah [...]

Australasian Marketing Journal

Available accessResearch articleFirst published December, 2022

Wided Batat

Journal of Macromarketing

Available accessResearch articleFirst published June, 2026

Wided Batat, Danae Manika, Fabio Duma [...]

Marketing Theory

Open accessResearch articleFirst published July, 2026

Didem Gezmisoglu Sen, Samet Aydin

Sage Open

Open accessResearch articleFirst published March, 2025

Delphine Dion, Roman Pavlyuchenko, and Sonja Prokopec

Journal of Marketing

Available accessResearch articleFirst published September, 2026

Smita Singh, Matthew J. Bauman

Journal of Hospitality & Tourism Cases: An International Case Journal

Available accessResearch articleFirst published September, 2026

Cho Tin Tun Kirkpatrick

Journal of Hospitality & Tourism Cases: An International Case Journal

Available accessResearch articleFirst published July, 2014

Lindsey B Carfagna, Emilie A Dubois, Connor Fitzmaurice [...]

Journal of Consumer Culture