Abstract
Based on an ethnography of a northern Chinese village, this article examines how collective action emerges amid social atomization and state dominance. Focusing on an entrepreneurial Party Secretary who bridged state bureaucracy, market capital, and village society, I analyze how he mobilized resources to break the deadlock of underdevelopment. Yet this process generated a paradoxical “politics of revitalization”: while delivering economic benefits, the model relied on strongman authority and cultivated a “coalition of the capable” that marginalized resource-poor households. I theorize this dynamic as “catalyzed commoning”—a mode of collective resource management engineered from above by local elites rather than emerging organically from below. By situating these dynamics within the broader state-market nexus, I argue that catalyzed commoning, while effective, ultimately reinforces a form of state-guided entrepreneurial governance that prioritizes efficiency over equity, offering critical insights into the paradoxical nature of elite-driven development in China and beyond.
Keywords
Introduction
In the summer of 2019, I arrived at Heping Village 1 to attend the annual members’ meeting of its Changrong Farmer Cooperative. The event was held in the village’s newly built square, connected by a wide new road to the cooperative’s office building. My host, Secretary Xu—a successful entrepreneur who had returned from Shanghai a decade earlier—presided over the proceedings. The day began with a tug-of-war between teams of farmers, followed by the distribution of free fertilizer. “This is a gift from the agricultural bureau,” Xu announced through a portable loudspeaker, “embodying the Communist Party’s concern.” Farmers lined up with wheelbarrows, some murmuring about the quality of the fertilizer, others focused on getting their share. During the official meeting that followed, Xu presented the year’s production figures, praised several success stories, and awarded two exemplary farmers with extra bags of fertilizer. The day concluded with a communal feast, where Xu, moving between tables, elaborated on the cooperative’s broader mission: since its founding in 2011, he explained, the cooperative had aimed not just to boost incomes but to rebuild the sense of collectivism lost after the de-collectivization reforms of the 1980s. Through these efforts, Heping had emerged as a model village for rural revitalization in Shandong Province.
This seemingly harmonious scene of collective endeavor, however, is laden with analytical tension. The call for grassroots “collectivism” is championed by a powerful returning entrepreneur vested with Party authority, while the cooperative’s handouts are clearly branded as gifts from the state. This vignette captures the lived reality of contemporary Chinese rural governance: a form of collective action engineered from above, rather than mobilized organically from below. This fusion of top-down power with bottom-up rhetoric crystallizes the central research questions of this article: How does collective action emerge in a community marked by deep social fragmentation and resource scarcity? And what is the nature of this “collectivism” when it is propelled not by the community itself, but by a dominant leader operating at the intersection of state and market?
To address these questions, I draw on 7 months of ethnographic fieldwork in Heping Village, tracing how one leader’s interventions reshaped land, trust, and reputation. I argue that understanding Heping’s transformation requires moving beyond conventional frameworks of rural development. While the neo-endogenous approach rightly highlights the need to combine local resources with external networks (Bosworth et al., 2016; Gkartzios and Lowe 2019; Ray 2006), it often presumes a clearer distinction between “state” and “civil society” than exists in China. Here, the Party-state is not merely an external “exogenous” force but a pervasive actor deeply interwoven with local social dynamics, rendering simple dichotomies inadequate (Palmer and Winiger 2019; Xin and Gallent 2024).
To capture these dynamics, I develop the concept of “catalyzed commoning,” a mode of collective resource management that does not emerge organically from within a community but is actively engineered by a pivotal actor. In Heping, this catalyst is Xu, whom I analyze as a “boundary spanner” bridging the structural gaps between the bureaucratic logic of the state, the profit-driven logic of the market, and the socio-cultural logic of the village. However, as this study will demonstrate, catalyzed commoning is not a neutral technical fix. It is a profoundly political process that generates its own contradictions. Through an examination of land reorganization, the rebuilding of social capital, and the crafting of a “model village” image, I show how this leader-driven model successfully mobilizes resources and delivers tangible benefits, yet simultaneously generates a contentious “politics of revitalization” characterized by asymmetric power relations, selective inclusion, and a reliance on charismatic authority rather than broad-based democratic participation.
Ultimately, Heping’s story offers more than a local case study. It provides a lens into the shifting state-market nexus in contemporary China, revealing how the state governs the countryside through market mechanisms and entrepreneurial agents. It also raises critical questions about the sustainability and inclusivity of development models that depend heavily on elite catalysts to forge collective life—a dilemma that extends far beyond China’s borders.
Catalyzed commoning in the shadow of the state
To understand the transformation of Heping Village, it is necessary to first situate its predicament within the broader evolution of commons theory. Elinor Ostrom’s seminal work demonstrated that local communities can devise robust institutions for sustainable governance of common-pool resources (Ostrom 2015; Ostrom et al., 2002). Building on this, subsequent scholarship has shifted attention from the commons as a static entity to “commoning” as a dynamic social process, i.e., the ongoing practices of producing, maintaining, and negotiating shared resources (Bollier 2020; Federici 2018; Gibson-Graham et al. 2016; Linebaugh 2020). Here, commoning is often framed as a counter-movement to capitalist enclosure, a reclaiming of the means of livelihood from below.
Yet this framing, while analytically powerful, implicitly presumes what it seeks to explain: the existence of a functional “community” with sufficient social capital, shared norms, and capacity for self-organization. This presumption faces severe empirical challenges in the context of post-reform rural China. The country’s specific political economy has created a landscape that is paradoxically collective in name yet atomized in practice. The de-collectivization reforms of the early 1980s, epitomized by the Household Responsibility System (HRS), successfully unleashed individual productivity but simultaneously dismantled the organizational fabric of the village. Though land remains legally “collectively owned,” usage rights have become fragmented among households, leading to what scholars term a “tragedy of the anti-commons” (Heller 1998), where excessive fragmentation prevents the coordination necessary for modern agriculture. This structural fragmentation is compounded by profound social erosion. The massive out-migration of working-age labor has “hollowed out” (kongxinhua) villages, depleting the human capital and endogenous leadership essential for self-governance (Ye 2018).
Heping’s predicament, then, is not that it lacks the will to cooperate, but that it lacks the social infrastructure upon which classical commons theory depends. In such a context, the “neo-endogenous” development model celebrated in European rural studies, where communities autonomously leverage external networks (Gkartzios and Lowe 2019; Ray 2006), encounters significant limits. Under the national “Rural Revitalization” campaign, the state channels substantial resources into the countryside. However, unlike the egalitarian distribution of the socialist era, these resources are now allocated through a competitive “project system” or “project-based financing system” (xiangmu zhi) (Qu 2012; Zhou and Lian 2020). To secure project funds, villages must demonstrate “capacity” to absorb capital and fulfill state objectives. This has elevated the Farmers’ Specialized Cooperative (FSC) to a central position in rural governance. Since the 2007 FSC Law, the state has aggressively promoted FSCs as the primary vehicle to reintegrate smallholders into the market and serve as legitimate conduits for state subsidies.
Yet the proliferation of cooperatives in China has sparked intense debate over their nature and efficacy. A growing critical literature suggests that a significant proportion of registered FSCs diverge sharply from the international cooperative principles, operating instead as “elite-capture” models where cadres or wealthy farmers dominate decision-making, reducing ordinary members to passive suppliers or land-rentiers (Lammer 2012; Stanford 2018). 2 However, dismissing these hybrid entities as merely “fake” or “failed” risks overlooking their sociological significance as functional developmental mechanisms. In hollowed-out villages like Heping, the elite-led cooperative is often the only viable structure for mobilizing resources. This study therefore moves beyond normative judgments of authenticity to examine how collective action is constructed under such a constrained environment. The structural paradox necessitates an external stimulus, namely, a catalyst (Younes 2024). This paper thus proposes the concept of “catalyzed commoning” to describe this distinct mode of collective action, one that does not emerge spontaneously from the grassroots but is actively engineered by pivotal actors who bridge fragmented communities with external systems.
I analyze these catalytic actors using the theoretical lens of the “boundary spanner” (Long et al. 2013; Williams 2002). It is crucial to distinguish the boundary spanner from the more common figure of the “broker” (Koster and Van Leynseele 2018; Lewis and Mosse 2006). While a broker typically facilitates transactions for personal gain without altering existing structures, a boundary spanner in catalyzed commoning plays a constitutive role. They do not merely transmit resources; they actively translate and reconfigure the conflicting logics of state bureaucracy, market efficiency, and village reciprocity into a new, hybrid institutional form. Secretary Xu did not simply bring Shanghai’s market to Heping; he remade Heping’s land and social relations to meet the market’s demands. This creative alignment, rather than simple intermediation, defines the catalytic function.
The figure of the “entrepreneurial village secretary” (nengren shuji) exemplifies this role. By embodying multiple identities simultaneously—Party agent, businessperson, and local kin member—such leaders mobilize resources inaccessible to either the state or atomized villagers alone. They “assemble” the cooperative not merely as an economic firm but as a political-economic alliance. However, as I argue throughout this article, this catalytic process is inherently political and power-laden. While effective in overcoming the inertia of “hollowing out,” it risks fostering a form of “strongman commoning,” that is, a mode of collective action that depends heavily on charismatic authority and vertical patronage rather than horizontal democratic institutionalization.
This reliance on the boundary spanner reflects a specific configuration of state-market relations where the state governs the countryside through capable elites. Understanding this dynamic not only shifts the analytical focus from asking “is this a true cooperative?” to “how are power and resources negotiated within this state-sanctioned, elite-driven commons?” It also calls for a revision of the very notion of “community” within commons theory. Rather than a pre-existing, cohesive foundation, this study reveals “community” in Heping as a profoundly stratified outcome of the catalyzing process itself. Therefore, “catalyzed commoning” represents not a return to organic self-governance, but a form of “derived commoning”: a pragmatic mechanism for contexts of social atomization, in which the capacity for collective action must be externally implanted and engineered rather than cultivated from within.
Methodology
This ethnography is based on 7 months of fieldwork in Heping Village, conducted primarily during two periods in 2019 and 2021. My engagement with the site began in 2018 as part of a broader survey of agrarian change in North China and deepened substantially in May 2019. It was during this visit, amid preparations for a high-profile provincial inspection, that Secretary Xu offered me a pivotal opportunity: “If you really want to learn something about rural society, follow me as my personal assistant.” Accepting this role granted me exceptional “backstage” access (Goffman 1959). For 4 months, I shadowed Xu to meetings, banquets, and negotiations, observing how he mobilized resources from the state’s “project system,” curated the village’s “model” image for visiting officials, and leveraged his personal networks to secure market channels. This vantage point proved essential for dissecting the mechanisms of “catalyzed commoning” from above, revealing precisely how the catalyst operates behind closed doors.
To counterbalance the inherent risks of elite proximity, I developed strategies for independent engagement. While involved in cooperative management, I consciously created spatial and social distance during downtime, venturing alone to nearby markets and neighboring villages to observe the broader economic ecosystem without an official escort. Recognizing that formal interviews could intimidate older, less-literate farmers, I adopted a “labor-as-method” approach, 3 joining farmers in their greenhouses to work alongside them. During hundreds of hours of pruning and harvesting, sharing the sweat and humidity, “official transcripts” faded, and farmers felt comfortable sharing anxieties over debt, frustrations with technical challenges, and nuanced views on the cooperative’s distribution of benefits. Relying on discreet mental notes and quick jottings on my phone during the day, I maintained extensive nightly fieldnotes, recording not only observed events but also my own emotional responses—a practice that forced me to confront my tendency to sympathize with the cooperative’s developmental logic and to consciously seek countervailing perspectives from marginal households.
To capture both elite and marginal perspectives, I combined participant observation with semi-structured interviews. I conducted extended interviews with all five cooperative leaders, 15 member households selected to reflect variation in greenhouse size and years of membership, and eight non-members identified through snowball sampling, including the elderly who had leased out their land and younger farmers who had chosen not to join. All interviews and conversations were conducted with informed consent, obtained verbally or in writing depending on the formality of the setting. By oscillating between the roles of the secretary’s assistant and a farm laborer, and by triangulating “frontstage” rhetoric with “backstage” realities, I was able to capture the defining tension of Heping’s transformation: the impressive efficacy of the catalyst in mobilizing resources, alongside the complex politics of inclusion and exclusion it engendered.
To be sure, my role as Xu’s personal assistant was a double-edged sword: it granted unparalleled backstage access but risked biasing my perspective toward elite rationales. Villagers may have filtered criticisms in my presence, and Xu himself viewed my presence partly as documentation of his success. I mitigated this through the strategies described above, yet the possibility of elite-induced bias cannot be fully eliminated. Furthermore, this is a single-village ethnography of an acknowledged “model village.” Heping’s transformation depends on a singular boundary-spanner—Secretary Xu—and a specific configuration of state-market conditions. My findings are not statistically generalizable. Rather, the value of this case lies in its “theoretical generalizability”: using Heping to illuminate the internal contradictions of “catalyzed commoning” as a heuristic concept for analyzing elite-driven development in other contexts.
Heping in decline: The preconditions for a catalyst
Heping Village is located in a historically underdeveloped region of Shandong Province. It is a single-surname village dominated by the Xu clan, yet unlike the tightly knit lineages of South China (Chu 2010; Freedman 1966), its kinship ties had been frayed by the political upheavals of the twentieth century. On paper, the village presented a robust profile: a registered population of roughly 1600 across 400 households cultivating 1800 mu 4 of land. By the late 2000s, however, the actual resident population had shrunk to barely 1000 (mostly the elderly, women and children) as the working-age population migrated to cities. Economically, the village was uniformly poor. A tiny fraction of emigrant businessmen, Secretary Xu among them, had amassed wealth elsewhere, but their capital remained disconnected from local agriculture. Among resident households in the early 2010s, most earned less than 10,000 yuan annually from fragmented grain plots, supplemented by irregular wage labor, which was barely enough to cover basic subsistence. There was no substantial intermediate stratum of wealthier peasants capable of financing the leap into modern agriculture on their own.
The village’s predicament stems from the dual legacy of its socialist past and reform-era transitions. During the collective era (1956–1978), Heping benefited uniquely from its proximity to the Cangshan State Farm. This large state-run enterprise provided vital off-farm wage employment, a scarce and stable source of cash income at the time. This external support functioned as a de facto common-pool opportunity, buffering the local economy and fostering a shared village identity. As an elderly villager recalled, “Back then, we were proud to say we were from Heping. People from other villages would say with envy, ‘Oh, the village next to the Cangshan State Farm!’”
Simultaneously, the de-collectivization reforms of the 1980s, while incentivizing individual effort, shattered the land. The implementation of the HRS in 1981 carved the landscape into a mosaic of tiny, disconnected plots to ensure egalitarian distribution of soil quality. In Heping, a typical household’s 4–5 mu allotment was scattered across as many as 20 distinct parcels. This extreme fragmentation, often referred to as “noodle-strip” land, rendered mechanization impossible and locked families into low-efficiency subsistence farming. The commune’s collapse also led to the decay of shared infrastructure like irrigation systems. This internal decay was compounded when the restructuring of the State Farm in the 1990s severed Heping’s external lifeline. Unlike other regions that successfully transitioned by leveraging their collective assets to develop lucrative Township and Village Enterprises (TVEs) (Oi 1999; Walder 2009), Heping’s village committee was reportedly paralyzed by internal disagreements and a lack of entrepreneurial vision. It possessed neither the capital nor the cohesive capacity to forge a new development path. Trapped between a failing internal production system and the vanishing of external support, the village began a persistent slide into economic precarity.
The consequences of this dual predicament culminated in comprehensive social and economic erosion throughout the 1990s and 2000s. Meager returns from farming fueled a mass out-migration of working-age men, leaving behind a “hollowed-out” village of the elderly, women, and children. Villagers called this the “386,199 Army” (38 for women, 61 for children, 99 for the elderly), a wry shorthand for the gendered and generational hollowing out that depleted Heping’s human capital and deepened social atomization. The village collective fell into debt, rendering it incapable of providing essential public goods like road maintenance or organized garbage collection. As communal life dwindled, social problems like gambling reportedly became more prevalent, and cadre-resident relations deteriorated, strained by the enforcement of unpopular state policies. By the late 2000s, Heping was at its nadir: its agricultural system was broken, its collective institutions were hollowed out, and its social fabric was frayed by apathy and mistrust.
While Heping grappled with these internal dilemmas, the broader agricultural landscape of Lanling County was being reshaped by a lucrative “greenhouse revolution.” Starting in the 1980s, the region popularized the “Chinese greenhouse,” an earth-sheltered, solar-heated design enabling year-round production without fossil fuel heating (Chiras 2020). Propelled by aggressive government promotion (including low-interest loans and technical pilots) and the insatiable demand from urban centers like Shanghai, Lanling transformed into a key agricultural hub for North China. By the late 2000s, the county’s greenhouse area had surged to 20,000 hectares, creating a class of newly wealthy farmers in successful villages.
Yet Heping remained largely excluded from this transformation. The barrier was not a lack of ambition; in fact, a few pioneering households had attempted small-scale protected farming using simple plastic tunnels for early spring vegetables. The fundamental obstacle was a structural mismatch between the requirements of the new, capital-intensive greenhouse technology and the reality of the village’s land tenure. First, an efficient Chinese greenhouse requires a contiguous plot of at least 3–5 mu aligned east-west to maximize solar gain. Heping’s fragmented, north–south oriented plots physically precluded such construction. Second, the capital requirement had skyrocketed: by the late 2000s, a standard greenhouse cost between 80,000 and 100,000 yuan. For a villager earning a few thousand yuan annually from grain, this was an insurmountable threshold.
The root of the issue was that Heping lacked the organized capacity to overcome these individual-level constraints. Unlike some neighboring villages that benefited from stronger local leadership or retained collective assets, Heping’s village collective remained financially indebted and administratively feeble, a condition well documented in scholarship on rural China’s uneven developmental capacity (Oi 1999; Unger and Chan 2008). This institutional deficiency left Heping without the organizational means to overcome its structural disadvantages, trapping the village in a classic development trap: it needed to act collectively to solve its problems, but its problems had destroyed its ability to act collectively. This impasse set the stage for the necessity of an external catalyst, a role that the Changrong Cooperative and Secretary Xu would soon fill.
Catalyzing change: The practices and politics of commoning in Heping
The architect of change: Secretary Xu as a boundary spanner
The transformation of Heping is inseparable from the agency of Secretary Xu. Yet to understand his role merely as a “capable individual” (nengren) is to miss the structural significance of his intervention. Rather than detailing his biography, I focus on his structural position. Xu’s dual background as a former vegetable distributor in Shanghai and a returning village Party Secretary positioned him at the precise intersection of three distinct social worlds: the bureaucratic state, the urban market, and the local kinship network. This positioning enabled him to function as a “boundary spanner,” uniquely equipped to translate the disparate logics of these spheres into a coherent developmental project. Far from being a passive intermediary, Xu actively catalyzed commoning by aligning state resources, market capital, and village land.
The first barrier to this alignment was cognitive, rooted in the deep-seated skepticism of the villagers. For Heping’s farmers, long accustomed to subsistence grain cultivation and rendered risk-averse by decades of poverty, the high-risk economic calculus of capital-intensive greenhouse agriculture was prohibitive. Recognizing that top-down administrative orders would likely face resistance, Xu had to bridge this conceptual gap. He organized “study tours” for villagers to pilot villages within the county. The impact of seeing these operations firsthand proved decisive in shifting local perspectives. As one early cooperative member recounted his initial hesitation: I decided to join with a “let’s just try and see” attitude. Although I had grown vegetables my whole life, I had never worked in a greenhouse and didn’t understand the ins and outs of it. I worried about the large initial investment and how many years it would take to earn it back. Secretary Xu painted a beautiful picture, but in my heart, I couldn’t be 100% convinced. After seeing it with my own eyes, I finally had a solid footing in my heart (xinli jiu you le di).
Yet not all villagers were persuaded. Skeptics muttered that the showcased villages had received years of government support that Heping could not expect. “They show us the winners,” one older farmer told me privately, “but they don’t show us the ones who lost everything trying.” To further depoliticize this transition and overcome lingering doubts, Xu leveraged his professional networks to commission agricultural experts to conduct soil and water assessments. By anchoring the project in scientific feasibility, he transformed a risky commercial venture into a technical imperative, effectively “manufacturing consent” through the authority of outside expertise.
Simultaneously, Xu expertly navigated the “project system” of the Chinese state. Returning to Heping in 2010, he founded the Changrong Cooperative the following year, capitalizing on the national policy framework that had been promoting Farmers’ Specialized Cooperatives since the 2007 FSC Law. Leveraging his dual identity as a “returning entrepreneur” and “village cadre,” he positioned Heping as a model aligned with the state’s revitalization agenda. This bureaucratic alignment secured a substantial start-up government grant to construct the cooperative’s prominent new office building, a physical symbol of state endorsement and institutional legitimacy. For some, the gleaming plaques and meeting hall instilled a sense of collective pride. For others, it served as a reminder of exclusion. “It’s a nice building,” one non-member commented privately, “but it didn’t help me plant a single cucumber.”
A critical maneuver in Xu’s boundary-spanning was linking the village to the state-market nexus. He successfully branded Heping as an “external production base” (waiyan jidi) for the Shanghai Vegetable Group, a major state-owned enterprise. This was not a simple commercial contract but a political-economic exchange. In return for the cooperative implementing a strict, state-monitored “food traceability system,” the Shanghai Group granted Heping privileged market access, including a “green channel” for streamlined pesticide residue inspections. Here, Xu utilized state regulatory mechanisms to carve out a protected market niche, epitomizing how catalyzed commoning hinges on mastering the interface between government regulation and market competition. For ordinary members, however, the complex bureaucratic maneuvering that made this possible remained firmly in Xu’s domain, quietly solidifying their structural dependency on his personal networks.
Finally, Xu confronted the most intractable barrier: the profound erosion of social trust within the village. In a community atomized by years of hollowing out, endogenous capacity for collective action was virtually nonexistent. Xu’s strategy was to provide visible public goods before soliciting private investment. Upon taking office, he mobilized donations from wealthy emigrants to pave the village’s muddy main road and organize nighttime security patrols. These actions restored a sense of public order and earned him the crucial “political capital” necessary to request greater sacrifices.
When launching the high-risk greenhouse project, Xu demonstrated a keen understanding of the village’s moral economy. Aware that investing his own capital first could invite accusations of elite land grabbing, he deployed a traditional social technology: kinship. He persuaded two of his paternal uncles to take the lead in building the first greenhouses. This move was a pragmatic necessity. It localized the financial risk within his own lineage, buffering his public image, and sent a powerful social signal to other lineage branches, thereby breaking the collective inertia. Yet, this reliance on kinship also sowed the seeds of subtle stratification. When the uncles subsequently prospered, others noted the inherent advantages of proximity to power. “Of course they did well,” one later member remarked. “The secretary looks after his own.”
While these strategies were undeniably effective in jump-starting development, they fundamentally instituted a distinct mode of governance. By centralizing the flows of information, resources, and legitimacy, Xu did more than become an “obligatory passage point” (Callon 1984) for the entire village; he became the operational conduit for a state strategy that governs through entrepreneurial agency. The “commons” he catalyzed is thus less a spontaneous social formation than a state-sanctioned project, where collective action is engineered to align with market efficiency. Consequently, the act of “catalyzing” was not a neutral facilitation but the very mechanism through which macro-level state power was granularly reconfigured at the village level. It delegated the risks and labor of development to a local strongman while ensuring the outcomes served broader political-economic goals. This dynamic exposes the core paradox of catalyzed commoning: it produces collective benefits by consolidating private-like authority and fosters inclusion by drawing new lines of exclusion. It is this inherent tension that defines the politics of revitalization.
Land reorganization and the gentrification of the commons
The most immediate arena where this elite-driven politics played out was the physical landscape of the village. Addressing the “noodle-strip” fragmentation that had strangled productivity, the cooperative launched a village-wide land circulation program. This initiative was not merely technical; it was a profound re-engineering of property relations and social power. The patchwork of corn and wheat gave way to gleaming rows of greenhouses. This transformation prompts a deeper inquiry: Did this process foster a genuine “commons,” or did it install a centralized regime of cooperative landlordism?
The cooperative’s strategy rested on a powerful economic lever. Villagers were offered 800 yuan/mu/year to lease their land-use rights to the cooperative, double the prevailing rate for fragmented plots. This premium acted as an irresistible incentive, particularly for labor-poor households happy to exit subsistence farming. The cooperative then consolidated these parcels, leveled the land, installed irrigation and electricity, and leased them back to member households for 900 yuan/mu/year for greenhouse construction. To facilitate this, the cooperative leveraged its collective assets to secure a bulk credit line from the Rural Commercial Bank, offering loan guarantees that individual farmers could never access alone.
This model immediately raises questions about financial transparency and “commoning” claims, particularly concerning the 100 yuan/mu/year differential between the rent paid to land-providers and the rent charged to land-users. Officially, this margin covers the substantial costs of initial land infrastructure development (leveling, roads, electricity, water systems), ongoing maintenance of these shared facilities, cooperative administrative overhead, and a collective risk fund. Yet during my fieldwork, I observed that while summary financial reports were read out at annual meetings, detailed breakdowns were not distributed, and member queries were often met with general assurances from Xu rather than open access to financial records or meaningful participation in budgetary decisions. This opacity—common in studies of elite-led Chinese cooperatives where financial management often remains centralized (Hu et al. 2017; Stanford 2018)—raises legitimate questions about financial accountability to the cooperative’s rank-and-file members.
More profoundly, access to these reconfigured plots engineered a new social stratification. While membership was ostensibly open, the barrier to entry was high. Even with loan guarantees, the substantial upfront investment remained prohibitive for the poor. Moreover, initial plot allocations were not random; they often prioritized what Xu and the village cadres termed “capable” (nenggan) households, namely, those perceived as having the requisite skills, labor, and entrepreneurial drive. Villagers also widely perceived that those with closer ties to the village leadership or Xu’s own kinship network were favored. Several non-member households, for instance, expressed a desire to join but cited lack of start-up capital or fear of debt as major deterrents. Others felt that the “best plots” or initial opportunities were given to those “closer to the leadership.”
For the elderly and resource-poor, the “commons” became inaccessible. Consider Lao Liu, a 65-year-old non-member whose small plot was consolidated: he now spends his days sitting by the village entrance, watching trucks load vegetables from the land he once tilled. “The best plots went to those close to the leadership,” he lamented, tapping his cane on the ground. “We didn’t have the money to build a greenhouse, so we just watch.” This process effectively transferred prime land resources from subsistence farmers to a rising class of agricultural entrepreneurs. It was, in essence, an internal gentrification of the village, where the “inefficient” peasantry was bought out via rental payments to make way for capital-intensive farming. The cooperative thus functioned less as a community leveler and more as an incubator for a “coalition of the capable,” leaving the majority of non-members to farm marginal plots or exit agriculture entirely.
Interestingly, the limits of Xu’s power were revealed in the failed attempt to “re-collectivize” production. While the cooperative successfully managed land and infrastructure, its ambitions for unified input purchasing and marketing remained unrealized. Secretary Xu had repeatedly proposed leveraging the cooperative’s scale to negotiate bulk discounts for fertilizers and pesticides, a move that would theoretically boost margins. However, these proposals were met with a wall of polite but firm refusal. Members, while happy to rent the cooperative’s land, were unwilling to cede control over their inputs. During discussions, farmers would nod at the economic logic but then retreat to their own preferred suppliers, valuing the flexibility to choose specific brands or credit terms over collective efficiency.
This resistance was not merely economic; it was rooted in a deep-seated historical memory of the Maoist era. For the older generation, the loss of decision-making power during the collective period was traumatic. “We’ve been through that ‘big collective’ time,” one elderly farmer stated, “Sure, you didn’t have to think. Everything was decided for you. But you had no voice, no control. It took us so long to get our own land back. Now, at a minimum, what to plant, what fertilizer to use… we need to have the final say on that.” Consequently, despite the rhetoric of “unified management,” farmers largely continued to operate as atomized producers. They valued the flexibility to negotiate their own prices and choose their own inputs, even if it meant foregoing potential collective bargaining power. This resistance highlights a crucial distinction in Heping’s model: villagers were willing to accept the catalyst’s help in infrastructure (public goods), but they fiercely guarded their autonomy in production (private livelihoods).
Therefore, the “catalyzed commoning” of land in Heping resulted in a hybrid system: socialized infrastructure supporting individualized production. The cooperative acted as a land developer and infrastructure provider, creating the conditions for modern farming. However, the core risks of production (e.g., market price fluctuations, crop diseases, debt repayment) remained squarely on the shoulders of individual households.
This arrangement reveals the central political feature of this revitalization model. The “sharing” was confined to the initial land transaction and access to public goods. There was no deeper pooling of labor or profits, nor was there democratic governance over the agricultural enterprise. Decisions on strategy and allocation remained concentrated in the hands of Xu and his cadre team. As one rank-and-file member bluntly put it: “The cooperative has a bit of a name now. Secretary Xu makes the plans. For us small farmers, we just follow along.” In this sense, Heping’s land reorganization was a triumph of efficiency and capitalization, but it stopped short of becoming a true community of shared destiny. It created a platform for individual accumulation, catalyzed by collective power but ultimately governed by market logic and elite direction.
Rebuilding social capital: Vertical trust and the politics of benevolence
If the reorganization of land engineered a new economic stratification, the project of rebuilding “social capital” was designed to manage the resulting social tensions. Beyond tangible infrastructure, Secretary Xu’s revitalization strategy possessed a crucial moral dimension: the ambitious goal of fostering a renewed sense of collectivism in a village fractured by atomization. Yet despite this rhetoric of collective solidarity, the trust that emerged was not the horizontal, peer-to-peer variety of a self-governing community. Instead, it took the form of vertical trust, anchored in the charismatic authority of the leader.
Xu’s first move was to deliver visible public goods. Upon his return, he mobilized donations from wealthy émigrés and Party members to pave the village’s muddy main road and organize nighttime security patrols. These actions were universally popular. As one elderly villager remarked, “The road was a muddy track for generations; Secretary Xu got it fixed when he came back. That’s a truly good thing for everyone.”
However, the funding structure of these projects is revealing. They were not financed through community-wide fundraising or democratic taxation, but through Xu’s personal network power. I observed how Xu leveraged “face” (mianzi) to solicit contributions. He would invite successful businessmen originally from Heping to banquets, praising their success before publicly suggesting a donation. In this context, refusing would mean a loss of face. The resulting funds were then presented to the village not as a collective achievement, but as the fruit of Xu’s influence. Consequently, villagers experienced these improvements as gifts from a capable leader. This dynamic fostered a “politics of benevolence” where legitimacy was purchased through delivery. While it successfully built trust in Xu as capable and caring, it did little to build trust among villagers in their own collective capacity. It reinforced the community’s dependency on the catalyst rather than its own autonomy.
To foster a sense of shared identity, the cooperative instituted rituals like the annual members’ meeting. With its tug-of-war games, “exemplary farmer” awards, and communal feasting, this event served as a powerful symbolic stage. The widely recounted collective response to a severe flood in 2011, when cooperative leadership and early members reportedly united to protect newly constructed greenhouses, demonstrated a capacity for crisis-driven collective action. It became a foundational myth of the new collectivism, particularly resonant among those with a direct economic stake in the cooperative’s success.
Beneath this performative unity, however, day-to-day horizontal cooperation remained thin. Institutionalized opportunities for routine technical exchange, peer-to-peer learning, or transparent dispute resolution were scarce. Instead, such processes heavily relied on Xu’s personal intervention. A telling incident occurred in the summer of 2021, when a fierce conflict erupted between two neighbors, Lao Zhang and Lao Li. Li had planted vegetables along the edge of his greenhouse, encroaching onto what Zhang claimed was his land. In retaliation, Zhang sprayed herbicide, killing Li’s crop. In a robust commons, such a dispute might have been settled by a land committee. Here, it escalated into a shouting match in the village committee office. Li remained obstinate, arguing with every cadre present and refusing to admit fault. The impasse was only broken when Secretary Xu intervened personally. He did not invoke formal rules but leveraged his moral authority, admonishing Li in private: “If you planted on his land, you’re in the wrong from the start. Let it go. Don’t lose face over a few cabbages.” Under this pressure, part reprimand and part persuasion, Li finally relented, and both sides agreed to a compromise.
This dispute and its resolution crystallize the nature of the “social capital” produced by catalyzed commoning. It did not operate in a space apart from the state or the market; on the contrary, it represented the local governance morphology that inevitably emerges when the state “outsources” developmental responsibility to local strongmen. When Secretary Xu arbitrated the conflict, he was executing a broader mandate: to ensure that the new economic order reshaped by state and market capital would not be derailed by residual neighborly friction. The “rebuilding” of social trust was, therefore, foremost a project of order-maintenance. This incident illustrates the hub-and-spoke structure of social relations: members were connected to the center but weakly connected to each other, lacking the horizontal ties to resolve conflicts autonomously. Without the strongman’s intervention, such friction threatened to unravel the very social fabric the revitalization project sought to mend.
The most striking example of this top-down community building was the “Elderly Apartment” project, i.e., a free housing complex for senior villagers. Funded by a mix of state subsidies (which Xu secured) and philanthropic donations (which Xu solicited), this project was framed as a revival of traditional filial piety. However, it can also be read as a strategic response to the exclusionary nature of the greenhouse project. Since the capital-intensive agriculture had marginalized the elderly labor force, this welfare provision functioned as a compensatory mechanism. It mitigated the social friction caused by the village’s rapid stratification. As one resident noted, “It’s a great relief for families like ours. Secretary Xu really looks after the old people.” Again, the credit accrued to the leader. By providing this welfare, Xu consolidated his image as a benevolent patriarch, further insulating his authority from critique. The Elderly Apartment was less a “commons of care” managed by the community, and more a state-subsidized, leader-distributed benefit.
Ultimately, the rebuilding of social capital in Heping was a paradoxical success. Xu successfully restored public order and a sense of pride, reversing the “hollowing out” trend. But this social capital was catalyzed from above, not embedded from below. It relied on the “boundary spanner” to pull resources from the state and market and distribute them as local benefits.
This distinction is crucial. In Ostrom’s framework, social capital allows a community to self-govern. In Heping, social capital allowed the leader to govern more effectively. The resulting cohesion was real, but it was the cohesion of a regiment led by a commander, not the solidarity of a cooperative run by peers. This “vertical trust” solved the immediate collective action problem but left the village structurally vulnerable: if the catalyst were to leave, the web of trust centered on him would likely unravel. Thus, Heping’s experience suggests that state-backed, elite-led revitalization often produces what might be called a simulacrum of community, effective in the short term yet lacking the resilient, horizontal roots needed for long-term sustainability.
Crafting an exemplary image: The symbolic commons
If land and trust formed the material and social bedrock of Heping’s revitalization, its third pillar was immaterial yet equally productive: the meticulous crafting of an exemplary reputation. In the specific political economy of rural China, where state resources are increasingly allocated through a competitive “project system,” a village’s public image is not merely a matter of vanity but a productive asset. As anthropologists of the state have long noted, such performative displays are not superficial window dressing but constitutive of governance itself, a form of symbolic capital that renders state authority visible and legitimate through everyday bureaucratic practices (Abrams 1988; Ferguson and Gupta 2002; Herzfeld 2005). Secretary Xu understood this implicitly. He treated the village’s reputation as a “symbolic commons”—a shared resource that, if carefully cultivated and aligned with state aesthetics, could be converted into tangible political and financial capital.
Xu acted as the principal architect and gatekeeper of this symbolic commons, pursuing hyper-alignment with shifting state discourses. When the central government promoted the FSC law in 2007, Xu immediately founded Changrong. When the national slogan shifted to “Rural Revitalization” in 2017, emphasizing “industrial prosperity” and “ecological livability,” he seamlessly rebranded Heping as a model of these precise virtues. This alignment was not merely rhetorical; it was physically inscribed onto the village landscape. The cooperative’s newly built office, an imposing structure funded by a government grant, was adorned with a gallery of brass plaques: “Provincial Model Cooperative,” “Advanced Grassroots Party Branch,” “Harmonious Village.” These accolades served as a visual curriculum vitae, signaling to visiting officials that Heping was a worthy destination for state investment.
This curation reached its peak during official inspections. Days before a provincial delegation arrived, the village underwent a rigorous “facial cleansing”: sanitation workers scrubbed the streets, trash piles were hidden behind new fences, banners were hung at strategic intervals. These preparations were not mere decoration. They materially enacted state authority, staging order and prosperity in a form that, once witnessed by officials, could be exchanged for grants and project approvals. Inside the cooperative, the display room was stocked with perfect vegetables and screens displaying live greenhouse footage and traceability data, all carefully curated to showcase “modern agriculture.”
Crucially, the human element was also staged. Xu briefed a small circle of “exemplary farmers,” mostly early adopters who had benefited most from the cooperative, on positive talking points, ensuring they would stay “on script” if questioned. When the delegation arrived, Xu personally guided the tour, steering officials toward the most high-tech, automated greenhouses while carefully avoiding the dilapidated homes of non-members. He delivered a compelling, practiced narrative that highlighted innovation and income growth, effectively erasing the struggles and stratification that lay beneath the surface.
The tangible benefits accruing from this carefully cultivated performance were undeniable. Following successful inspections, Heping received a steady influx of state subsidies: grants for a new cultural square, several sets of advanced agricultural machinery designated for cooperative use, and preferential access to pilot projects for water conservation. These resources, in turn, funded further improvements to the village’s appearance and infrastructure, which generated more awards. Xu thus created a virtuous cycle where symbolic and economic capital reinforced each other. This dynamic illustrates a key mechanism of catalyzed commoning: the catalyst’s ability to “sell” the village to the state is as important as their ability to organize the village itself.
However, the assertion that this “exemplary image” was a genuinely shared commons requires critical qualification. Its production was monopolized by the elite, with Xu scripting the narrative of a “unified, prosperous collective.” Yet, the community’s relationship to this image was more complex than simple exclusion. It was not a case of elites merely fooling the masses; rather, villagers were acutely aware of the gap between the projected image and their lived reality. “They always show the best greenhouses to the visitors,” one villager confided with a knowing smile during an informal chat, “but not everyone’s situation is that good. Some of us are still just getting by.”
This cynicism, however, was tempered by pragmatic complicity. Villagers understood the rules of the game. As another resident remarked, “It’s important to put on a good face for the leaders from above; it helps the village get things.” This reveals a tacit social contract: villagers performed the role of “happy model citizens,” or at least remained silent, during inspections because they recognized that the resulting subsidies would eventually trickle down to improve their own living environment. Their complicity was born not of ignorance but of calculated self-interest.
Therefore, Heping’s “symbolic commons” perfectly encapsulates the paradox of catalyzed commoning. It is superficially about sharing, with subsidies benefiting the whole village, yet fundamentally deepens division through an elite monopoly on the narrative. What Secretary Xu catalyzed was not merely an economic cooperative but an integrated political representational regime. This regime translates the state’s abstract revitalization goals into locally visible, inspectable “model” evidence, while systematically erasing internal contradictions. In this sense, the governance of reputation constitutes a micro-mechanism for the state to conduct “visual management” through local elites.
The “commoning” of reputation was thus a sophisticated, top-down endeavor. It was a resource produced by the leadership, with the broader community positioned as supporting actors in a play directed by the Secretary. This dynamic highlights a distinct feature of the model: access to symbolic resources often mirrors and reinforces existing power structures. The “model village” image served the dual purpose of enriching the community (through grants) and validating the leader (through political promotion). It was a shared resource, yes, but one governed by a strict hierarchy of representation. In this sense, catalyzed commoning produces not an organic commons, but a managed and stratified political-economic field.
Conclusion
This ethnography of Heping Village began with a puzzle: how does collective action emerge in a landscape fractured by social atomization and state dominance? The conceptual framework of “catalyzed commoning” developed here offers an answer that is both hopeful and cautionary. By acting as a “boundary spanner,” Secretary Xu successfully bridged the gap between the village’s fragmented resources and external market opportunities. He reorganized land, mobilized capital, and crafted a “model” identity, effectively pulling Heping out of its developmental impasse. In this sense, the catalyst worked.
Yet moving beyond a functionalist account reveals the profound ambivalence of this model. The “commons” constructed in Heping is not the egalitarian, self-governing community idealized in Ostromian theory. Instead, it is a form of “derived commoning,” namely, a managed system engineered from above rather than mobilized organically from below, sustained by the charismatic authority of a strongman leader. While delivering tangible benefits, these gains remain stratified: a “coalition of the capable” has thrived, while the elderly and resource-poor are largely marginalized, receiving welfare but denied meaningful agency. The village’s symbolic commons further cemented this hierarchy: the exemplary image that attracted state subsidies was produced and managed by the elite, with ordinary villagers positioned as supporting actors whose pragmatic complicity sustained the performance.
These findings compel us to rethink the changing nature of state power in contemporary China. Heping’s transformation reflects a shift from direct administrative control toward a more diffused exercise of infrastructural power (Mann 2008). By empowering boundary spanners like Xu, the state penetrates the granular level of village life not through coercion, but by embedding its developmental agenda within the logic of market-led prosperity. This constitutes a sophisticated form of indirect rule, where the state governs through the market via the entrepreneurial agency of local elites, effectively outsourcing the risks and labor of rural modernization while retaining political steering. The “visual management” of Heping’s reputation, its rendering of complex local realities into legible, state-friendly spectacles, exemplifies this mode of governance, revealing how the production of model villages serves not merely local development but the broader project of making state power visible and legitimate.
The conceptual implications of Heping’s case also inform broader debates on rural development across the Global South. From community-driven development projects in Africa to agricultural cooperatives in Latin America, policymakers increasingly look to local elites as “champions” of change. Heping serves as a critical mirror to these trends, revealing how elite-mediated development can rapidly mobilize resources yet produce outcomes that are as fragile as they are efficient. Rather than fostering genuine solidarity, such interventions often engineer a “simulacrum of community.” Consequently, the very mechanisms that catalyze rapid growth—the concentration of information, capital, and legitimacy within a single boundary spanner—sow the seeds of long-term instability.
Despite this inherent fragility, “catalyzed commoning” remains a potent, and perhaps necessary, mechanism for breaking the deadlock of underdevelopment in atomized communities. Yet without robust mechanisms for democratic oversight and broad-based inclusion, it risks converting the “commons” into a de facto private fiefdom. The enduring challenge for rural revitalization, both in China and beyond, lies not merely in identifying more capable catalysts, but in cultivating the institutional foundations that enable communities to govern themselves, with or without the strongman.
Footnotes
Funding
The author disclosed receipt of the following financial support for the research, authorship, and/or publication of this article: This work was supported by the National Social Science Fund of China (Grant number: 24CSH075); Wenner-Gren Foundation (Grant number: 10323).
Declaration of conflicting interests
The author declared no potential conflicts of interest with respect to the research, authorship, and/or publication of this article.
