Abstract
This article presents the development of the Proactive Coaching Integration Framework (PCIF), derived from empirical data collected through a grounded theory study on managerial coaching challenges within Hong Kong's corporate sector. The research involved semistructured interviews with 21 management professionals, aiming to identify prevalent coaching challenges and formulate strategies to address them. Key findings highlight organizational, coaching practice, managerial role, and training and development challenges. The PCIF integrates Proactive Leadership Principles (PLPs) and Distributed Leadership Theory (DLT) to offer a practical, data-driven framework that supports managers in navigating coaching complexities and fostering sustainable organizational growth.
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