Environmental Risk Perceptions and the White Male Effect: Pollution Concerns among Deep-South Coastal Residents

Recent research in the United States reveals that although men are more accepting of risk than women, and Whites more accepting of risks than non-whites, more notable patterns lie at the intersection of race and gender. Evidence of the white male effect has been found in both national and local samples. The present study examines the environmental risk perceptions of deep-South coastal residents in counties adjacent to Mobile Bay and the Gulf of Mexico. These areas are characterized by heavy industrial pollution and significant airborne mercury fallout, resulting in numerous health advisories regarding fish consumption. The analysis supports a growing body of literature that finds, compared to other race-gender groups, white males are more accepting of environmental risks, especially those risks posing a threat to human health and safety. The significance of the white male effect for policy and future applied risk research are discussed, and suggestions for future research are presented.