Publishing Replications in Marketing

Armstrong J.S. (2010) Persuasive Advertising: Evidence-Based Principles. London: Palgrave Macmillan.

Collins H.M. (1985) Changing Order: Replication and Induction in Scientific Practice. London: Sage Publications.

Ehrenberg A.S.C. , & Bound J. (1993) Predictability and prediction (with discussion). Journal of the Royal Statistical Society A, 156, Part 2, pp. 167–206.

Evanschitzky H. , Baumgarth C. , Hubbard R. , & Armstrong J.S. (2007) Replication research's disturbing trend. Journal of Business Research, 60, pp. 411–415.

Hubbard R. , & Armstrong J.S. (1994) Replications and extensions in marketing: rarely published but quite contrary. International Journal of Research in Marketing, 11, pp. 232–248.

Hubbard R. , & Lindsay R.M. (2002) How the emphasis on ‘original’ empirical marketing research impedes knowledge development. Marketing Theory, 2, 4, pp. 381–402.

Mouncey P. (2011) Editorial. International Journal of Market Research, 53, 4.

Stremersch S. , & Lehmann D. (2007) Editorial. International Journal of Research in Marketing, 24, 1, pp. 1–2.

Uncles M.D. , & Kwok S. (2011) Designing research with in-built differentiated replication. Journal of Business Research (forthcoming).

Uncles M.D. , & Wright M. (2004) Empirical generalisation in marketing. Australasian Marketing Journal, 12, 3, pp. 5–18.

Zinkhan G.M. , Jones M.Y. , Gardial S. , & Cox K.K. (1990) Methods of knowledge development in marketing and macromarketing. Journal of Macromarketing, 10, 3, pp. 3–17.