Search results: Sage Journals

Available accessResearch articleFirst published August, 2020

Designing a Customer Experience Management Course

Richard R. Klink, Jason Q. Zhang, Gerard A. Athaide

Journal of Marketing Education

Open accessResearch articleFirst published October, 2023

Chao Wang, Zhigang Wang

Sage Open

Open accessResearch articleFirst published 2026

Ekaterina Panina, Elina Jaakkola, Harri Terho

Journal of Service Research

Available accessResearch articleFirst published December, 2020

Lamin B. Ceesay

Jindal Management Journal

Available accessResearch articleFirst published February, 2017

Stan Maklan, Paolo Antonetti, Steve Whitty

California Management Review

Available accessOtherFirst published June, 2011

Gülnur Tumbat

Marketing Theory

Open accessResearch articleFirst published January, 2025

Yajing Duan, Lingzhi Brian Fang

Sage Open

Available accessResearch articleFirst published November, 2016

Katherine N. Lemon, Peter C. Verhoef

Journal of Marketing

Available accessResearch articleFirst published January, 2020

Philipp “Phil” Klaus

International Journal of Market Research

Available accessResearch articleFirst published February, 2013

Li Miao, Anna S. Mattila

Journal of Hospitality & Tourism Research