Search results: Sage Journals

Available accessResearch articleFirst published March, 2022

The Impact of Online Reviews on the Information Flows and Outcomes of Marketing Systems

Forrest Watson, Yinglu Wu

Journal of Macromarketing

Free accessResearch articleFirst published July, 1984

H.W. Gottinger, U. Kekeritz, J. Tritschler

Information Services and Use

Available accessResearch articleFirst published November, 2019

Pramod Chandra, Vinay Sharma

Information Development

Restricted accessResearch articleFirst published October, 1969

Conrad Berenson

Journal of Marketing

Available accessResearch articleFirst published November, 2010

Ana-Marija Ozimec, Martin Natter, Thomas Reutterer

Journal of Marketing

Restricted accessResearch articleFirst published July, 1968

Richard H. Brien, James E. Stafford

Journal of Marketing

Restricted accessResearch articleFirst published December, 1991

Warren Thompson

Journal of Educational Technology Systems

Restricted accessResearch articleFirst published April, 1973

Lawrence D. Gibson, Charles S. Mayer, Christopher E. Nugent [...]

Journal of Marketing

Restricted accessResearch articleFirst published October, 1982

Raymond McLeod, John Rogers

California Management Review

Restricted accessResearch articleFirst published May, 1970

David B. Montgomery, Glen L. Urban

Journal of Marketing Research