Highly skilled workers are increasingly recognised as a key competitive asset for regional development, and claims have been made that emphasise the importance of certain amenities for the prospects of attracting this particular group of workers. We use a recent large-scale survey to investigate the relative importance of jobs versus amenities for the decision to migrate, as perceived by the migrants themselves. The paper thereby adds important insights to the existing literature that has hitherto mainly focused on analysing the extent to which aggregate migration flows correlate with employment-related or amenity-related factors. The results show that jobs are considerably more important for the decision to move among highly educated migrants compared with migrants with lower education.
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